SUPPORTS for OPENERS, CLOSES and INTRODUCING MAIN POINTS ⇒Grabs Attention⇒Holds Interest⇒Makes You More Persuasive SUPPORTS help them to Understand and Remember!Benefits to them/their department/their companyAnalogy Metaphors, SimilesStoryExamples ImagineUnusual NumberQuestion – They answer it (sometimes only in their own minds)Question – Rhetorical, you ask and you answer QuotationA tale from your childhood An AcronymA Recent EventPowerPoints, Handouts and Other Media